Business Plans on Tender coconut - 1172 Words

Business Plan COMPANY PROFILE †¢ Company name :- Tender coco. †¢ Place :- 7th milestone, Mumbai highway Road, Belgaum (Kar) †¢ Company Business- The project is based on the processing of coconut water â€Å"with flavors the packaging of the same in Sachet tetra packs add sell them. â€Å"We are into this business to earn money, generate employment and ensure quality prices to farmers and quality product to customers.† Why this location- Belgaum †¢ Few distance from major cities like Mumbai 500, Bangalore 502, Hyderabad 515,Panji 150 km. †¢ We benefit coconut farmers in Belgaum district. †¢ We buy coconuts from them at a competitive rate, process ,pack and sell them. †¢ Karnataka is the third largest coconut producing state,†¦show more content†¦Distribution Channel Belgaum Delhi Mumbai Within region PRICING As a new comer our pricing strategy is to introduce our products in the market at lower prices so as to create huge demand in the market and then compete with other competitors. As we come up in the demand, we will increase our prices and will provide more efficient and affordable drinks . P r i c i n g Po l i c y †¦ ïÆ'Ëœ Apply the concept of providing quality product at optimum price ïÆ'Ëœ Provide Lucrative discounts, deals and schemes ïÆ'Ëœ Adopt sales oriented objective ïÆ'Ëœ Have one price policy to maintain a goodwill among customers. Factors†¦ The factors which will contribute to the success for our juice demands in market: †¢ High consumer retention rate †¢ Price, a competitive advantage †¢ Natural product †¢ Great distribution network †¢ Well – Health product P ro m o t i o n a l I d e a s ïÆ'ËœChange beverage choices in vending machines at school and collages ïÆ'ËœAssess the financial impact on school and collage profits ïÆ'ËœIdentify approaches to promote healthful beverage choices and maintain profits for schools and collages Long-Term Strategy Contd†¦. ïÆ'Ëœ Change advertising on beverage vending machines ïÆ'Ëœ Change beverage choices to water, sports drinks, and 100% fruit juices ïÆ'Ëœ Collect and submit monthly financial data from school andShow MoreRelatedKerafed Projecct9056 Words   |  37 Pagesfirst plant opened at Puthiyakavu, Karunagappally with a capacity of 200ml of copra crushing in the year 1991. 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